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Product Manager

Product - Product
The Product Manager is responsible for the product planning and execution throughout the Product Lifecycle, including gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering, sales, marketing, and support to ensure revenue and customer satisfaction goals are met. The Product Manager’s job also includes ensuring that the product supports the company’s overall strategy and goals.

Product Strategy
  • Leading the evolution of the Kissht software vision, strategy, and product roadmap, securing board buy-in and support;
  • Overseeing research and analyses that lead to informed decision making by the board on issues such as cost, utility, and timelines for products;
  • Establishing the methodologies and procedures for conducting market research, design conceptualization, prototyping, and product development;
  • Conducting analyses such as gap analysis to establish product differentiation and execution strategies that will lead to a product’s ultimate success;
Product Development
  • Developing the necessary business cases for Kissht specific products and leading the process of securing board approval for any required investment;
  • Leading the transformation of signed off product ideas into actionable concepts, timelines, and projects that align with the overall product strategy;
  • Managing the day-to-day execution of all product activities, coordinating the functions of:
  • Product design and development – establish and oversee a group of product owners
  • Product launch and marketing – develop specific go to market strategies, leveraging the consulting leadership and integrating their sales capability with direct sales and marketing efforts from a dedicated team;
  • Product implementation and ongoing support – establish and lead an implementation, support, and customer retention team, including leadership for the in-house analytics team, to embed products with clients and ensure the value of the product is realized and churn minimized;
  • Product maintenance and continuous improvement – ensure they have the necessary infrastructure in place, in terms of both people and systems, to ensure the stability and continual evolution of the systems architecture and back-end processes, including quality and GDPR considerations;

Go to Market
  • Helping to identify target client segments and markets, evaluate market trends and competition strategies to inform recommendations on product pricing and positioning;
  • Tracking and monitoring the commercial success of products relative to business case/plan expectations and take remedial action if not meeting expectations;
The successful candidate will be expected to demonstrate evidence of the following skills, capabilities, and experience:
  • Demonstrable track record of successfully taking products to market, ideally a consumer-facing product of significant scale
  • Bachelor’s degree in product design or engineering
  • Strong experience in a dynamic product management role
  • Previous experience delivering finely-tuned product marketing strategies
  • Exceptional writing and editing skills combined with strong presentation and public speaking skills
  • 3+ years of product management experience
  • Demonstrable knowledge in SEM and online advertising

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